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Using Promotional Fish Bowls At A Trade Show

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The old saying Never leave home without it applied to a credit card but it may as well have been about promotional fish bowls. These containers have so many functions, they are a must for the seasoned exhibitor. Storage, advertising, giveaway holders, lead capturersthey do it all and much more. Whenever you are looking for an inexpensive way to get noticed, pack these little dynamos.

Chances are, several marketing freebies are being taken to the trade show. USB drives, keychain hand sanitizers, and mini flashlights are a few of the hot items this year. Rather than having them strewn all over the table in the booth, keep them in fish bowl containers silk screened with the company logo. Attendees can easily grab what they want without spilling the other items onto the floor.

Having a few contests almost guarantees that your booth will be a trade show hit. Keep contest entries organized by having attendees place them in the fish bowl at the booth. As soon as they see the attractive container, they will associate your company with quality. These bowls come in many shapes and sizes and taking the time to personalize them with the company logo shows the business pays attention to every detail.

The whole point of exhibiting at a trade show is to increase sales. Keeping all those business cards organized is no easy task. As soon as you receive one, make some brief notes on the back regarding the conversation with the prospect. Store the cards in a lidded fish bowl behind the booth table. If booth contents are moved during the night or when packing up, others can identify the owner simply by looking at the logo imprinted on the side of the bowl.

Fish bowls are also excellent containers for advertising materials. Postcards and coupons are small and lightweight so the slightest gust of wind can make them fall off the booth table. Rather than picking these up every time someone walks by, store them in fish bowls and encourage people to grab a few when they visit the booth.

With promotional fish bowls packed in the exhibit booth shipment, exhibitors will never be searching for a container. These hold free promotional items, advertising, contest entries, and prospect business cards and the imprinted logo makes them look professional. Their durable plastic construction ensures they will be around as a trusty exhibit booth assistant for many years.

Finding A Franchise Operating Partner

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When people consider investing in a franchise opportunity, they often envision all the benefits of owning their own business. However, those early months of getting a franchise off the ground can be stressful and require long hours and some skills a franchisee may not have. In this case, it is often worthwhile to consider finding an operating partner.

Finding a franchising partner is not an easy task and should not be done with haste. Unit owners will want to engage a talented individual with skills that complement their own. For example, an owner fresh out of college should look for an individual with experience in the field, explains Franchising.com. But even those business veterans with 20-plus years of experience can benefit from a partner with a significant business background.

There are three strategies the Web site suggests franchisees consider when seeking an operating partner. First, unit owners should make sure any business individual they decide to team up with shares the same goals and objectives for the franchise unit. One way to get a feel for individuals’ motives is to ask prospective partners about their business and personal philosophies, the hours they are willing to work in the beginning stages and if they are interested in long-term growth.

An operational partner should also possess complementary skills – unit owners should not seek clones of themselves. To begin determining what attributes and experiences the franchise could benefit from, owners will need to take an honest look at their own skill set. The Web site suggests considering areas such as marketing, managing, finances/accounting, customer service and technology. However, franchisees should also examine their own personality type, demeanor and operating and managing style.

‘You’ll want to identify the areas where you are strongest and feel most confident. Now, look for a partner that can fill the gap in the places where you are not as strong. Working together, you’ll form a well-rounded management team,’ Franchising.com writes.

Finally, franchisees should look for partners with a good understanding of the local market, including people, places and other factors. Deep market knowledge can aid a franchise in everything from site selection to marketing. This is particularly important if a franchisee is relatively new to the area – someone with good local knowledge will be able to help the unit attract employees and customers as well as work with local vendors and suppliers.

Once a franchisee has found an operating partner, he or she should make sure to create boundaries and job responsibilities to avoid conflict and tension when business inevitably becomes stressful. One technique the Web site suggests is designating a third party to help make decisions when partners hit a logjam.

Subway Franchise Review – One Footlong At A Time

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The first Subway franchise was born in 1974 even though founder Fred DeLuca opened his first store 9 years earlier. Today there are currently over 29,000 Subway franchises spanning the globe in over 85 countries. Entrepreneur magazine has ranked Subway the number one franchise 13 out of the last 17 years, so its a rock-solid franchise.

Even with its amazing popularity and tremendous track record, the real question is deciding whether or not owning a Subway franchise is the right choice for you and your family. There’s a ton of things you should consider when making this big of a choice, so let’s identify what the positives and negatives are.

First of all, the total cost of entry and the total investment to get started ranges anywhere from $101,000 to $285,000. The reason for the big discrepancy depends on whether you’re buying an existing franchise or you’re having to build one or start one from the ground up. Other costs may include remodeling, leasing equipment, inventory, etc. Typically, the down payment that’s required must come from your personal liquid assets and can NOT be borrowed or come from a loan. That fact right there might eliminate some potential franchise owners.

Every Subway franchise pays a royalty fee to the company, specifically 8% of their overall gross sales. This is very important to understand because losing 8% right off the top before you pay for any rent, equipment, inventory, marketing, employees, etc can make a difference in whether or not you’re profitable. On the other hand, in exchange for the royalties the franchisee’s are rewarded with a strong brand recognition and national advertising campaigns.

As far as sales are concerned, 2800 sandwiches and salads are sold every 60 seconds. This provides a pretty constant flow of customers and expected sales. Potential franchise owners feel comfortable with this knowing that their stores most likely will not be empty. Besides, people have to eat somewhere, right?

On the flip side, you are at the mercy of your store location when owning a Subway franchise. No matter if you are open 24 hours, a location can only serve so many customers and can only make so much money. Obviously the product can not be sold online or in other areas, so actually getting traffic to the store is the only way to make sales. In this regard, the Subway franchise is NOT scalable. An entrepreneur would probably have to own multiple locations to really generate the kind of income they would be looking for in owning a franchise.

Furthermore, to buy a franchise, you must have good credit, have considerable net worth and you have to be approved by the company. Once again, this could potentially eliminate more prospective franchise buyers. In the end, owning a Subway franchise is a solid way to have a great chance of success but keep in mind that to really make it big, you’ll probably have to own about 10 or more.

Differences Between Starting From Scratch And A Franchise

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Are you contemplating starting a new business? There are some things that youre definitely going to need to think about before heading down that road. Lets talk about a few very important options youll need to consider.

The most difficult part of any new business is getting it started. Youll have a lot of administrative stuff to figure out, and youll need to start getting clients right away. Youve undoubtedly heard that 80% or so of new businesses fail in the first 2 years or so. This number will fluctuate depending on the industry and where you get your numbers from, but in the end its been shown the most new businesses fail.

So why do most new businesses fail? Well, there are a couple of common reasons. One is that a new business fails to advertise like it should. So they fade into nonexistence. This ties into the second common problem which is just running out of money. There are a number of causes for this, but if you run out of money you are pretty much out of business.

Im not trying to demotivate you. But you need to be aware that there are things you can do to improve your chances. Lets look at one.

One way to give yourself a better chance of surviving as a new business is to start as a franchise instead of a brand new business. There are a couple of reasons why this is a good option. First of all, the franchise will teach you how to run their system. They already have a proven track record that will get you started right.

Another great benefit of starting a franchise is you get brand recognition. No one has heard of Bills Best Burgers, but they have heard of McDonalds, Burger King, and a number of other franchises. With all the advertising the franchise does nationally you get immediate recognition when you open your store.

You dont have to just open a franchise in the food industry. You can also open them in just about any other industry you can think of. There are franchises in electronics, batteries, ink cartridges, clothing, and tons of other industries.

So there you have it. Do you start everything from scratch or do you start a franchise? One is definitely a more expensive option, but you will have a much better chance of long term success.

Learning To Trade Overnight Trading Range Breakouts

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Trading breakouts is one of the most tried and tested methods of trading the forex markets because when the price breaks out of an established trading range, it often continues to move strongly in that direction. Therefore there are some excellent profits to be made.

There are lots of different ways you can trade breakouts. You can wait for a quiet period of the day for instance when the price is barely moving and is confined to a very narrow range, and wait for a breakout to take place, or you can use bollinger bands and wait for them to narrow because this often precedes a strong breakout. However in this article I want to talk about a particular strategy that involves opening ranges.

I’ve been experimenting with this strategy on the GBP/USD and EUR/USD pairs recently and it seems to work very well. What you basically do is to look at the opening hours between 00.00 and 06.00 GMT (or 08.00 if the price is still within this range up until this time) and draw two horizontal lines marking the high and low points for this period.

Then you simply wait for the price to break out and close above (or below) one of these lines and take a corresponding long or short position. This method works well when there is a narrow opening range and the reason it works is simple. Every pair has an average daily range (the GBP/USD is roughly 220 points and the EUR/USD is roughly 180 points according to 2008 figures) so if the opening range is a small fraction of this number, then you know that there are a lot of points to be made either above or below the current opening range.

It’s not a method that can be used every day on a certain currency pair because sometimes the price will move quite substantially in the opening few hours, but it’s well worth putting into practice when the opening range is very narrow.

There are various ways you can actually trade this system. You can either jump in as soon as the breakout bar or candle closes, or if you want to place the odds substantially in your favour, you can wait for an initial breakout followed by a pull-back into this trading range, then trade the subsequent breakout (if there is one) because this continuation pattern is a very profitable signal.

Either way you should find that these strategies (or variants of these strategies) are generally very effective because the price will very often move strongly out of this opening range at some point during the day.

Franchise Opportunities In India

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Franchised operations in India are increasing by the day. Being geographically vast and culturally diverse, India offers the most favorable franchising environment. While companies benefit by having many profit making outlets in different parts of the country, franchisees in India benefit by being able to generate good returns with little investment and risk involved. Entrepreneurs are making the most of India’s franchising market and growing economy by becoming successful franchisees. Indian franchisees can now choose from a plethora of international as well as domestic franchising companies. There are numerous attractive franchising options available in various sectors.

Ever since the franchising boom in the nineties, there have been many success stories. Franchisees in India helped many businesses grow and establish, while also gaining immensely from their business ventures. Examples of international franchises that have been successful in India include food and beverages giants such as Subway, Mc Donald’s and Kentucky Fried Chicken among others. Indian companies that have benefited from franchising include names such as Barista, MRF, NIIT and Apollo hospitals among others. It’s not just the bigger companies; smaller international and domestic companies also look for franchisees in India. The capital required for such ventures would be smaller when compared to highly reputed companies. The downside however, is that the risks are more, since you cannot ride on the popularity wave generated by the reputed companies.

Depending on your choice of business, you can either work from home or from an outside location. The initial capital you may require to start a franchising venture will depend on the type of business and the franchisor’s requirements. Most home-based franchise options are suited for work-at-home women. Cosmetics, healthcare products, services, home business household products and e-commerce ventures, make for convenient yet rewarding franchising options. Franchisors provide training and support and your business can gain from the image and professionalism of the franchising company.

Franchising allows entrepreneurs to have their own business, without many of the risks associated with a start-up business. Franchising also offers you great income and a flexible work style. But, as a potential franchise purchaser, you need to carefully consider the finances and risks associated, prior to starting your business. Read Franchise Plus to learn about the benefits, profits and risks associated with franchising in India. We help you make an informed franchising decision for a successful franchising venture in India.

Obtaining Pet Store Franchise

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If you really love animals, and being around them, what you can do is have your own pet store. The advantage of having your own pets store is that you are surrounded by animals which you love, and make money at the same time. Plus, you can save, because you can now get pet supplies for your own pets at a cheaper price. The next thing to think about is whether to start from scratch or just acquire a pet store franchise.
To Franchise or Not to Franchise
Before jumping into any conclusions as to which is the better way to go, you must survey your options. Weigh the pros and cons of building a pet store from starting from scratch or obtain a pet store franchise. Sometimes starting from scratch is a lot more difficult than obtaining a pet store franchise.
If you decide to start from scratch there are a lot of things to consider. You have to identify which type of pets you want your pet store to carry. There a lot of animals, so you need to narrow down your options. Think of the area on which your pet store will be situated. Realize your target market and base your choice of animals on the sell ability of that type of pet in that type of area.
Next thing is you have to know whether you will also stock your store with pet supplies, like dog food, fish food and other pet store supplies. Another thing is advertising will you be able to advertise your store to gain enough followers. The good thing about going with a pet store franchise is that you will be bringing an established name, and with it the advertising needed, and also the product name and the products itself. You will have a sort of manual, a guide on how to run your pet store.
So if you want to purchase a pet store franchise it’s a good thing to remember that you have to know the specifics of that certain company’s business franchise information. Pet store franchising involves a lot of research on your part as the franchiser.
Before getting hold of a pet store franchise, there will be a franchise agreement between you and the franchise center. A franchise agreement generally outlines all the franchise information like what rights you have, what are the rules and regulations, and the relationship between you and the mother company.
As the procurer of the pet store franchise the franchise agreement also contains the information of what you are allowed to sell, the advertising inclusions, the degree of uniformity and the parameters to which you can operate. If this all sounds a bit confusing, you can always go to a franchise lawyer.

Day Trading – Is Forex Easier To Trade Than Stock Market Indices

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There are many professional day traders out there who focus all their efforts on trading a particular instrument, whether it’s a currency pair or a stock market index. I personally have attempted to trade both in the past so I can speak from experience when I say that in general it is much easier to trade forex.

The main reason why is because when you trade one of the major currency pairs you can usually concentrate purely on technical analysis. In other words when you trade the intraday charts you can trade the forex pairs around pivot points and areas of support and resistance because the price movements can be quite predictable. However when you trade stock indices such as the FTSE 100 or the Dow Jones, for instance, the price movements are not always so predictable.

That’s obviously because these indices are made up of various different stocks and they don’t always rise and fall in tandem with each other. Yes you may get some days when all the constituents trade higher or lower, but most of the time certain sectors will be strong, whilst others may be flat or trading lower. Plus there are often occasions when individual stocks release some news concerning their company and as a result the share price moves independently of the wider market.

As a result of all this, you don’t always get as many predictable bounces off key support and resistance levels, for example, as you do when you trade the major forex pairs. Therefore they are much harder to trade with any confidence because you can never be sure of how the price will react around these key levels.

Another point worth making is that when you trade forex you can pretty much guarantee that you will have a large trading range for many of the most popular currency pairs, such as the GBP/USD, EUR/USD and GBP/JPY pairs, for any given trading day. The same cannot be said for the various stock market indices, however, because there are some days when the FTSE 100, and even the Dow Jones, will trade within a very narrow trading range.

So the point I want to get across is that on the whole it’s a lot easier to day trade the forex markets than the stock market indices. They respond very well to technical analysis, whether it’s fibonacci levels, pivot points, or simply trend lines and basic levels of support and resistance, whereas the same cannot always be said about the indices because of how they are derived.

Trade Days In Scottsboro, Alabama

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Anyone looking for a good bargain should head to Scottsboro, Alabama for First Monday, the oldest trade day in the country. Other successful trade days in the region have been patterned after Scottsboros event. The giant trade and sale day is held monthly on the weekend before the first Monday. This popular Scottsboro tradition brings many visitors to town to check out a variety of merchandise set up around the Jackson County Courthouse Square.
The next First Monday Trade Day is scheduled for Labor Day Weekend, September 1-3, 2012. This is typically the largest sale weekend of the year, bringing thousands of people into Scottsboro. Sundays are usually the busiest days of the trade weekends, but Monday holidays are also big days. The remaining First Mondays scheduled for 2012 are September 29-October 1, November 3-5, and December 1-3.

The original trade day was held in 1902 and named Horse Swappers Day. It was advertised to be a day for people to come into town to buy or swap horses and mules. The concept was not an immediate success. It took nearly two years to really catch on with local citizens. Gradually, as more people acquired cars and horse trading lost its importance, the trade day was changed to a Market Day. Area farmers could bring produce, eggs, milk, and other farm products into town to sell. Farmers were allowed free advertising in the local newspaper for each scheduled Market Day. Eventually the monthly event evolved into a weekend to sell all types of merchandise.

Todays shoppers can expect to find antiques and collectibles, furniture, artwork, clothing and accessories, crafts, jewelry, baskets, plants, dishes, household items, toys, and food. The event has a fun, festival atmosphere. Everyone is looking to discover a great find or score a bargain. Some vendors have booths set up on all three days, and others are onsite for only one or two days. Mondays are usually the lightest sale days, as many vendors have full time jobs and are unable to stay. Most vendor booths are set up from dawn to dusk. Shoppers should come early for the best selection. There is no admission charge, and plenty of parking is available downtown.

Scottsboro is located in the scenic Tennessee River valley in northeast Alabama. It is approximately 40 miles east of Huntsville and about 20 miles west of I-59. The town is adjacent to beautiful Lake Guntersville, one of the states most popular recreational lakes.

An Unfading American Choice About Pizza Franchise Opportunities

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The pizza industry is just one of among the most lucrative business in the U.S.; with a consolidated earnings of over $40 billion this 2013. The sector additionally never looks to have a lack of customers, with an average of about 90 percent of all Americans enjoying pizza approximately once a month. No matter if you’re preparing to start a little something fresh or to capitalize on the popularity of a specified brand, terrific pizza franchise opportunities could be made better by grasping these quick tips:

Make Thorough Assessments. .

Capital is a significant matter when taking up a franchise business, and this incorporates the monetary resources and real estate important to sustain a business locally. When it comes to any food business, on the other hand, connectivity to ample materials of high-quality ingredients is equally as crucial, so you’ll ought to consider shipping and storage costs accordingly. Lastly, you’ll ought to look at the franchise area, local climate conditions, and market demographics to decide on the viability of the enterprise.

Do Your Homework.

Previous to consigning to any business judgment, analyze the several franchise prospects available so you can pick the best option. After all, it is certainly never a good idea to follow your intuition on its own; you also ought to make an enlightened and experimental examination of any business opportunity. Learn about the licensing terms and your fiscal responsibilities as a franchisee so you’ll know exactly what is anticipated of you.

For instance, you may be called for to invest in equipment and materials solely from the franchisor. If you might, talk with other franchisees and request their guidance. It also never hurts to check the franchise’s details against the Better Business Bureau (BBB) or the Small Business Administration (SBA).

Get Everything in Writing.

It may not be wise to choose a disclosure record or a contract proposal. Some franchise deals may also involve commitments that are not written in the contract. If a franchiser is hesitant to even put such words on paper, then that must give you reconsiderations.

Food is a basic necessity, and new franchise opportunities for pizza just about never have to deal with lowered demand. When entering into a likely prosperous business venture like this, nevertheless, it is always wise to tread with care. Browse through the SBA’s quick guideline for acquiring franchises at:. sba.gov/content/franchise-businesses